Raising Prices? Here's How to Keep Clients on Board
Communicate with Confidence.
Let’s talk about a topic that makes even seasoned pros squirm: raising your prices.
You know your services are worth more, but how do you bring clients along for the ride without feeling like you’re rocking the boat?
Here’s how to keep those conversations smooth, professional, and rooted in value:
1. Be Transparent, Not Tentative
Your clients don’t expect you to stay at the same rate forever. Be upfront if there is a specific “why.” Maybe your software costs jumped. Maybe you’ve added new tools or deliverables. Or maybe you’ve simply leveled up and it’s time your pricing reflects that.
đź§Š Smart Tip: If your clients are clear on the value, price changes feel like a natural progression, not a surprise ice bath.
2. Timing Is Everything
Springing a price hike with little notice? Not a great look. Instead, give at least 30 days' heads-up. Let clients know what’s changing and when, so they have time to adjust.
đź“… Consider your timing: Raising your prices on a regular 12-month schedule means a smoother transition, and a stronger the relationship.
3. Sell the Why, Not Just the What
This isn’t just a higher number, it’s a better experience. Spell out the improvements, the added value, or how your support frees them up to grow. Make the value impossible to miss.
đź’¬ What would you want to hear if the roles were reversed?
Let’s Spark a Conversation
I’d love to hear:
🔹 How have you communicated a price increase in the past?
🔹 What worked (or didn’t)?
Hit reply and share. I read every note.
Need Inspiration on Raising Your Prices?
Click here to access my mini-course:
👉 7 Ways to Raise Your Price
Whether you're just getting started or fine-tuning your strategy, this quick course will give you practical, confidence-boosting ways to increase your rates without losing clients.
Until next week,
Jennifer Bauldic | Cash Coach | Giving Your Business a Lift
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